As ShopBack grows in size—expanding to over 10 markets in the APAC region in a span of 10 years—they aimed to elevate their brand along with them. We've been honoured to work as a part of the ShopBack team to develop campaign art directions and visual systems, laying down a strong foundation of the ShopBack brand throughout the region. These toolkits created cohesiveness as it was developed into multiple touchpoints such as marketing, social channels and advertising across markets.

Some highlights include ShopBack's year-end e-commerce shopping festival, ShopFest, and ShopBack's annual global summit.